The Influence of Editorial Policy, Government Policies in Affecting Quality Reporting
Abstract
This study examines the respondents’ perceptions about the influence of editorial policy, government policies affecting quality reporting. Further, this study inquires role of the media in conflict in building credibility and trust. A well-structured questionnaire is designed in order to collect the data from the registered journalists affiliated with different Press clubs at Swat. A total of 100 respondents were interviewed in four selected press clubs of district Swat. The results of the study show that editorial policy, government policies, pressure from military, societal attitudes in Pakistan towards militants, pressure from taliban, reporting professionally and objectively affecting quality reporting. The results further show that media has built its credibility and trust. Most of the respondents were of the view that through awareness media can further improve its trust and credibility. The results show that most of the respondents argue that awareness is the ultimate priority of their media group. The values of Chi-square for majority of the statements are greater than the critical values, which mean that there is a significant difference between the actual data and the expected.
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